12 New Teacher Start-of-School Strategies

Personal Statement Personal Finance - 1628 Words

Introduction Personal finance is overall a very important topic that many people don’t know enough about. Investing is something that I do not know enough about and I know it is a very important. My parents have always told me that you need to do something with the money you don’t currently need because you could be making a profit off of it and you won’t by just putting it in the bank. When I was younger I used to get bonds from family as presents, one of those bonds that you can buy for about $5 and in 10 years it would be worth $20. As I got older my dad helped me put some of my money into a fixed term bank account where I had to keep the money for year long periods and I received higher interest. Eventually I decided I wanted to invest money into the stock market, but I did this by giving my dad the money and telling him he had four years to make me a profit so I had the money by the time I graduated college. But by doing it this way I know nothing about whe re the money is or how to manage it myself. I am interested in learning more about investing, focusing on the stock market but there are many different types of investments. There are bonds, mutual funds, stocks, and then there are other types such as real estate (â€Å"Investing 101: Types of Investments†.) Bonds Bonds are a type of fixed income security in which you are lending a certain amount of your money and in a set amount of years they pay you back with interest. Bonds are relatively risk free when you buy theShow MoreRelatedPersonal Statement : Personal Finance1607 Words   |  7 PagesPersonal Finance Personal finance decision is a very important decision as it involves management of day-to-day finances of an individual or his family. Personal finance includes not only obtaining, budgeting, saving, and spending monetary resources over time but also taking into account various financial risks and future life events. It includes all activities which an individual is concerned about like investment, insurance, tax, debt servicing, mortgages etc. Financial planning involves analysingRead MorePersonal Statement On Personal Finance1724 Words   |  7 Pages Knowledge about personal finance is not always common knowledge and although money touches most modern homes, most parents don’t teach their kids about money either. It can be hard to find time in a busy schedule to figure out when and how to adjust your time to set up a proper budget so instead you just decide to live pay check to paycheck because it got your parents by and now it gets you by and that has just always work ed. One day you have to grow up and realize that those consequences ofRead MorePersonal Statement : Personal Finance1534 Words   |  7 PagesPersonal Finance The most important part of having any success in your financial security is to have a sound financial plan. This is the process of managing your money to achieve personal economic satisfaction (pg. 5). Throughout this course I have learned many strategies that I will be able to use to gain financial security. Reading these chapters has helped me to realize that I do not have a good grip on my finances. I hope to take what I have learned and be in a more secure financial state thatRead MorePersonal Statement : Marketing And Finance804 Words   |  4 PagesPersonal Statement Growing up in a business background where my family had been in the international trade business for the last hundred years, I was always amazed to see how data science gradually involved in our family business. I have also gained insight into the data science tools and how data science improved our business decision-making and performance. During the past three years, I have found my post-graduation in Marketing and Finance comes out to support my success on my professional careerRead MorePersonal Statement : Finance And Discipleship809 Words   |  4 Pages My previous job was Finance and Discipleship Director in a local church with Sunday attendance of approximately 300 including children and growing. I loved my job! As far as job involvement – the degree to which people identify psychologically with their job and consider their perceived performance level important to self-worth – went, I was fully involved knowing I was exactly where God wanted me to be (Robbins Judge, 2009). People were growing in their relationship with Christ becauseRead MorePersonal Finance and Financial Statements1801 Words   |  8 Pagesverification. Task: I P1. Explore the sources of finance available for the business P1.1- Identify the sources of finance available for the business P1.1 P1.2. assess the implications of the different sources P1.2 P1.3- select appropriate sources of finance for the business project P1.3 P2. Analyze the implication of finance as a resource within the business P2.1. assess and compare the costs of different sources of finance P2.1 P2.2.explain the importance of financialRead MorePersonal Statement On Finance Of Portfolio Management908 Words   |  4 PagesWhen I ask this question, most don’t have anything to say except, â€Å"my advisor handles that.† Of course my next question is, â€Å"so, what is your advisor’s sell discipline?† Once I explain the importance of having not only a buy discipline but also a sell discipline, they become intrigued. I will attempt to explain that for you here. Most financial advisers are not portfolio managers. They will tell you this on the front end. They often describe their role as a â€Å"portfolio manager of portfolioRead MoreMy Personal Goal Statement in Accounting and Finance814 Words   |  4 PagesMy Personal Goal Statement in Accounting and Finance ‘Accounting is like Art’. You have to analyse every aspect before making a just decision. A teacher of mine once told me that if you were good at art, you would be good at accounts. It was hard to find her logic at first, but after I choosing to take Principles of Accounts in SPM, it all began to make sense. You need logic; everything has a set order and method. Each piece is placed carefully and has a high significance amongst itsRead MorePersonal Financial Goals And Objectives Essay1044 Words   |  5 Pagesnecessary when you are further from the set goal. When it comes to money, most individuals would love to manage their personal finances so that they achieve maximum satisfaction from each available currency. To achieve this goal, you must first identify the financial goals and set priorities. Personal financial planning is the process through which individual manages their finances to achieve maximum satisfaction. It does not matter if you are self-employed, highly paid executive or newly employedRead MorePersonal Financial Planning1579 Words   |  7 Pages | | |2011-2012 Academic Year | ADM 3445 (FR01B) Personal Financial Planning Course Outline Instructor: E. Otuteye Term: Winter 2012 Office: SH 362 Day(s): W Phone: 506 458-7354 Time: 7:00-9:50pm Email: otuteye@unb.ca Classroom: SH 161 Office hours: Th, F 2:00 – 3:00;

Persuasive Essay On Cheating - 1052 Words

Is it okay to cheat? What does it mean to cheat? Just like everything else in life, the answer to both questions depend on who you ask. If you were to ask a college student what cheating is they would most likely respond with â€Å"copying a classmate’s paper†. However, if you were to ask a professor at the same university what cheating was they might respond with â€Å"any form of copying another person’s work, ideas, methods, etc. without giving credit†. This leaves the experimenter with a question: why does the same question receive such different answers? These two answers differ because of one idea: rationale. To the student, cheating isn’t as serious of a deal as the professors believe it is. Students most often believe that cheating†¦show more content†¦In other words, the student’s intuition once again falsely convinced them that it would be okay to cheat if someone else was doing it as well. At Randolph-Macon College cheating is not accepted on any level. The Code of Academic Integrity explicitly outlines every possible situation that comes up and explains how and why it is a violation. This relates to Ariely’s concepts because while a student may believe that what they are doing is just a minor offense or not worth disputing about, the code states otherwise. For example, if a student believes that using a translator to help them with their foreign language homework is acceptable, they would be wrong. In addition, students have also read and agreed to the code so there typically isn’t a gray area when incidents happen. The code also states the possible punishments that could be distributed upon violating the code. Finally, the code clearly informs the student what is at stake and should diminish the chances of a cognitive illusion from happening. So far, Ariely’s ideas have only be reference in an educational setting but they can also be related to the business world. Is it okay for an employee to take a pen from the office? How about a pack of printer paper? Or is it okay to just add one more zero to your company’s financial report to show a little more profitability? This idea of cheating carries over into businesses and their employees as well. Most peopleShow MoreRelatedPersuasive Essay : Student Cheating729 Words   |  3 Pages Student Cheating Persuasive Essay It’s no secret that every teacher as encountered one of their students cheating off one another; whether because they didn’t study the night before or because in their mind, they felt the need to. Nowadays, in many schools; student cheating is a very common case that’s occurring much more often and occur for various reasons. Whether it may be unpreparedness, lack of time management or focusing on the lesson. Student cheating couldn’t possibly be stopped by administratorsRead MorePersuasive Essay On Cheating931 Words   |  4 Pagesbelieve for that week, on purple hall, which is where my team was located, had been studying a set of etymology words. Earlier that week on Monday, the team had a meeting to talk about cheating, respect, and about having cliques or squads. On the topic of cheating, our teachers said that if we were ever caught cheating on a test or quiz, that it would be an automatic referral. Me, being my dumb and lazy self, didn’t study for the etymology that we were given at the beginning of the week and we wereRead MorePersuasive Essay About Cheating In School1567 Words   |  7 PagesAn enormous problem in schools throughout all of America is cheating. Individuals have been trying to solve these issues since they first arose long ago. Cheating in school can cause serious consequences, whether the teacher catches the cheater or not. Throughout my 12 years of school, I have seen my fair share of cheating. Seeing cheating during school is infuriating, and this issue must dissipate. The solution to this problem may be far from our reach, but people have created a few alternativesRead MoreEssay on should students be allowed to use cell phones in school1043 Words   |  5 PagesVernon School Room 218 Persuasive Essay / Cellular Telephone Cell Phones: Many American youth now have cell phones that they carry with them everywhere .Should cell phones be allowed at school ?Many teachers and students claim that phones are distracting while many parents and students insist that phones are necessary. Write a persuasive essay explaining your position on the issue. Although not everybody would agree,Read MoreAnalysis Of The Article A Question Of Honor 952 Words   |  4 PagesSebastian Poe CO150.801 Kathryn Hulings Essay #1 Plagiarism, by almost every light, is a serious problem deserving of time, attention and care. However, its prevention is a complex, difficult question, complicated by excessive sloth and lack of action from administrators. The article â€Å"A Question of Honor†, written by William Chace, a professor and concerned citizen, is effective at reaching its intended audience. Largely, the intended audience is students, professors, and administrators who areRead MoreThe Journey Of Life s Journey867 Words   |  4 Pagesthesis with evidence. The units will focus on the details of good writing practices from style to citation methodology. Because the ultimate objective of this journey is to improve your ability to write clear, grammatically-sound expository and persuasive text, every unit will include a â€Å"Terms to Know,† and will be focusing on specific issues. In order to complete this journey, you will need to work through each unit and all of its assigned materials. The journey builds upon itself from one unitRead MoreA Brief Note On The Dual Enrollment English1248 Words   |  5 Pageshow I would edit. Not only did Smarthinking help me edit better, but it was also very helpful to have another person’s opinion on my essays. Having a random tutor was perfect because I do not like having my friends read my writing. Overall, without revising my editing process, all of the other writing skills I have learned this year would not have shown in my essays. In addition to learning how to become a better editor, I also learned about APA format this year. At first it was pretty frustratingRead MorePlagiarism And The Ethics Of Plagiarism926 Words   |  4 PagesMany scholars and parents have heard the term â€Å"plagiarism† while talking about writing essays, poems, and other works. Plagiarism is defined as â€Å"to steal and pass off (the ideas or words of another) as one s own† by Merriam-Webster dictionary. While plagiarism may be denoted as stealing one’s work without credit, a more vast and broad definition usually applies to college level work. Every college and university has their own handbook and code of conduct on what exactly â€Å"plagiarism† is defined asRead MoreWhen an author writes a piece of work, they go through several drafts before they feel that their1300 Words   |  6 Pageswriter is grammar. I tend to misuse commas a lot, which on my essays were labeled â€Å"comma splices.† In the first few essays that I wrote, I had a few of these comma splices. For example in my summary essay I wrote, â€Å"Julie spent two years in Indonesia studying and performing, she had become one of the family in the village where she stayed.† That comma should not have been put there. I had the same comma splice problem in my critique essay. I wrote, â€Å"She partook in an experimental problem that onlyRead MoreThe Importance of Reference and Cite1026 Words   |  5 Pagesin the first part of this essay. Then, the essential characteristics of the Harvard system of referencing will be described. The main reason for referencing is to avoid plagiarism. Northedge (2005) defines plagiarism as the act of using somebody else’s words as your own, without acknowledgement. Indeed, in the academic environment, if students do not give credit to the original source while they reformulate the idea of ​​another person, it is seen as a form of cheating. Referencing is anchored

My Early Experiences With Trauma - 1298 Words

My early experiences with microaggressions caused me to have improper reactions of calling people out on their statement, which usually came out with the same surprising response. I feel that most people who use microaggressions are unaware that they engage in racial communications that are negative or derogatory insults to people of color. Microaggressions are the current forms of discrimination that are more subtle than direct, and I’m stunned that only when I called people out on their words were they unconsciously discriminating. While these early instances of microaggression were unconscious, I feel the more conscious forms, like microinsults, are more inappropriate and discriminating. Microinsults. Every ethnic minority has faced forms of subtle racism, but the type that I had difficulty understanding was microinsults. Why use another person’s race if you are just going to insult them anyways? I’ve heard my share of denigrating messages of microinsults, like â€Å"If your people didn’t have such small eyes, maybe you would have seen that coming,† and it always shocks me how people bring the topic of race in to hurt feelings. Stereotype Threat. Another aspect that bothered me was the fear of fulfilling the stereotype that Chinese women are horrible drivers. I had negative experiences when trying to earn my driver’s license. I felt the anxiety of stereotype threat looming over me, especially when I failed the test twice. Hall’s textbook states â€Å"Stereotype threat is theShow MoreRelatedConsequences Of Childhood Sexual Abuse1744 Words   |  7 Pagesfactors that contribute to the degree of trauma experienced by the victim and the varies long-term harmful consequences experienced by survivors (Davidson and Omar 2014, 104). It is important therefore to consider these factors when trying to determine what harmful outcomes survivors will be prone to experience and how best to counsel them. Numerous studies have shown the correlation between longer durations of abuse at early ages with more severe trauma and long-term consequences (Crowley 2008;Read MoreThe Lifelong Health Effects Of Childhood Trauma1301 Words   |  6 PagesThe topic that I have decided to write about is childhood trauma. I wanted to research the lifelong health effects that are caused by childhood trauma. One thing that has always concerned me is the life of children growing up in war-zones or areas with extreme poverty and crime. I assume that there is a correlation between traumatic experiences and health. Many people would argue that the correlation behind it is that it is more likely that a person makes bad health decisions like drinking and doingRead MoreChildhood Trauma and Symptoms of Psychological Disorders Essay examples1567 Words   |  7 Pagesbeen done to try to find the answer to the question, does childhood trauma cause and effect the symptoms of patients with psychological disorders s uch as Schizophrenia and Psychosis, or can the trauma cause a patient to have Schizophrenia or Psychosis. Many case studies’ findings state that there is a link. Some studies say only certain symptoms are affected. I want to know what symptoms are affected and what kind of childhood trauma could have possibly affected the symptoms of patients who have beenRead MoreChildhood Trauma1607 Words   |  7 PagesRunning   head:   CHILDHOOD   TRAUMA   AND   ITS   IMPACT       Childhood Trauma And Its Impact On The Brain          The nature versus nurture debate in human development is longstanding with many opposing viewpoints. However, numerous studies have confirmed that the maturation and development of the brain has a â€Å"reciprocal relationship with the environment† (Wilson, Hansen Li, 2001). With the brain developing at its fastest rate in childhood, it isRead MoreLong Term Effects Of Early Trauma On Children1521 Words   |  7 Pages The Long Term Effects of Early Trauma on Children in Foster and Adoptive Settings Alyssa Lodhi Amberton University October 25th, 2014 â€Æ' Personal Journey When I was five years old, my mom told me that there were some children who didn’t have moms. I was shocked, and told my mother frankly that I’d be their mom. Caring for children with early trauma has been the driving passion of my life. When I was six and again when I was eight, my parents adopted children from Vietnam. Having siblingsRead MoreCbt And Narrative Therapy For My Client s Post Traumatic Stress Disorder Diagnosis Essay1747 Words   |  7 Pagespaper, I will introduce my client and provide details of his life history in order to explore his clinical diagnoses and examine how his presenting issues are affecting his day to day functioning. I will evaluate CBT and narrative therapy models to determine what approach would be most productive to use in therapeutic sessions with this client. I will explore what researchers have discovered about CBT and narrative therapy in regards to the efficiency of treatment for my client’s Post Traumatic StressRead More The Biological, Psychological And Social Aspects Of Diseases Essay838 Words   |  4 Pagesâ€Å"He will soon learn to have a thick skin about what he has† - my senior dermatologist told as we walked out of the unit for children with congenital skin disorder, in which skin peels off even with slightest friction. I had gone into dermatology for its challenging complex diseases and hoping for a future with intellectual explorations. I was shocked to see the lack of structure to deal with the psychological aspects of patients. Often, I sat besides bewildered patients, listening to their storiesRead MoreFSRI Case Study1054 Words   |  5 Pagesstudy. All participants must speak English, must be over 12 years of age, and must have parental consent if under the age of 18. Each participant will be asked to report on age and race. Measures Childhood Trauma Questionnaire. For the variable childhood trauma, defined as the traumatic experiences that occur to children aged 0-6, participants will respond to six items (i.e. Prior to the age of 17, was there a major upheaval between your parents such as divorce or separation? If yes, how traumatic wasRead MoreSocial Work Research Paper1060 Words   |  5 PagesDr. Bruce D. Perry is an insightful memoir about a physiatrist’s experiences while working with children who are ridden with psychological disorders due to long term and sever trauma. Each child disused in the reading is unique in their experiences and the consequences of long term neglect and abuse that the children were subjected to at an early age. Throughout the course of the book, the author unravels these traumatic experiences and relates to how they have influence on the child’s current mentalRead MoreChild Development Is Outside Of Home Environment991 Words   |  4 PagesRingel and Brandell boo k deal with the trauma that could develop among gay males. This paper will explore childhood and adolescence period. According to Ringel and Brandell the trauma evolve in relation to the larger life development, called â€Å"traumas of development.† That could lead to narcissistic injuries that inhibit the self-structure that displayed in a range of defensive behaviors. In addition it could happened together with different issues of early development (pp. 171-172). According to

The For The Health Care Industry - 1703 Words

People are losing their jobs so fast it s hard to keep up with the head count anymore. When ever you watch the news they start giving you the disappointing news of more layoffs and more to come. There doesn t appear to be any end in sight. All industries appear to be affected by this recession with the exception of a few. Even though we are experiencing a recession there is one industry which does not appear to be affected and that would be the health care industry. There seems to always be jobs available for those looking in this particular field. In health care there are a number of jobs available which can help you advance your career. All you have to do is find the position that s right for you and will most likely help you meet your career goals. Some of the jobs available with fall within the following categories: Anesthesiology, audiology, cardiac services, clinical assistant, medical assistant, dentistry, dietitian, endocrinology, Nurse, LPN and a RN, and this is just the ti p of the ice berg. This site will enable you to search for jobs within all fifty states. First post your resume online then select your state and you are will on your way. There are a variety of ways that you can search for job positions including by category and title. The healthcare industry has always been a promising industry and for the most part the jobs that are available are high paying jobs. On several occasions I have heard that there was a shortage of nurses in certain parts of theShow MoreRelatedHealth Care Industry2244 Words   |  9 PagesOver the years, healthcare industry has undergone many changes that turned out to be beneficial for the society as a whole. The modern day transformations have eased out the hectic schedule of the doctors to a certain extent. At the same time, patients get the best solutions to their health related problems. Introduction Have you ever thought what it’s like to lead the life of an old. Maybe to find an answer, you need to visit an elder home or old age care centre. As the people get older, theyRead MoreHealthcare Industry : Health Care Industry1278 Words   |  6 PagesHealth Care Industry Paper The health care industry integrates several sectors of an economy with the aim of providing curative, preventive and rehabilitative care products and services. Healthcare providers include institutions such as hospitals or individuals such as nurses, doctors, midwives and they provide health care services to individuals or communities at large (Swayne et al., 2013). This paper examines the past, present, and future of the health care industry in relation to technology,Read MoreHealthcare Industry And The Health Care Industry Essay1299 Words   |  6 PagesHeath care is the most inevitable domain in human life and is always a major dependency for everyone across the globe. Health care contributes to a significant part of any country s economy. As per Wikipedia, In 2011, the health care industry consumed an average of 9.3 percent of the GDP or US$ 3,322 per capita across the 34 members of OECD countries. Many life threatening diseases which was a major risk for the human community a decade ago, are preventable or curable in present day. For exampleRead MoreHealth Care At The Healthcare Industry1684 Words   |  7 PagesHealth care informatics delivers a promising future for the health care industry. Big data analytics, computer aided decision support, and systems integration will provide health care organizations with new tactics to treat patients while controlling cost. â€Å"Widespread use of health IT within the health care industry will improve the quality of health care, prevent medical errors, reduce health care costs, increase administrative efficiencies, decrease paperwork, and expand access to affordable healthRead MoreThe Evolution Of Health Care Industry876 Words   |  4 PagesThe evolution of health care industry has taken a taken a drastic turn for employers and healthcare insurance. This article outlines a comparison in the time period between 2001 to 2011 where hea lth insurance was typically purchased for large organizations; yet drastically lacked in medium to small companies (Haislmaier, Moffit, Owcharenko, Senger, 2014). The large organizations typically would have 100 or more employees and the smaller organization less than 100. The trend was noted in economicRead MoreHealth Care Industry Paper1546 Words   |  7 Pagesï » ¿ Health Care Industry Paper Lucionda Berry HCS/449 May 14, 2013 Dr. Leslie Freeman Introduction In today’s society, healthcare and the issues surrounding the topic has went through some major changes within the last decade. Some of these changes in my opinion were decent andRead MoreBenefits Of The Health Care Industry877 Words   |  4 PagesWe live in a world with ever-growing health care needs. As many national studies have shown, the health care industry is projected to become one of the fastest growing industries worldwide by the time we reach 2020 A.D. According to Bureau of Labor Statistics, it is believed that the health care industry is expected to overtake state and local government by the number of jobs added per year. But why is this occurring? One reason is there has been an increase in the national average life expectancyRead MoreAnalysis Of The Health Care Industry1088 Words   |  5 PagesThe health care industry has the highest percentage of occupational hazards of any workforce industry (SIC division structure, 2015). To control these numbers, several state and federal agencies were established to regulate risks to health and personal safety. (OSHA) is one such agency was established to cover all workforce industries, including health services and insurance. The regulatory authority of OSHA is ranged to cover many types of occupational hazards and hazard communication. OSHA proceduresRead MoreHealth Care : The Healthcare Industry958 Words   |  4 PagesHealth Care Economics can be defined as a way to research +and analyze information pertaining to the healthcare industry. Conducting research and analyzing information in hopes to create a better health care system by utilizing resources in order to be cost effective and affordable. Over the past several decades the healthcare industry/system has been a major concern for the Americans; facing several factors, but one of the biggest concerns is the rising cost of healthcare coverage and treatment(s)Read MoreEthics Of The Health Care Industry995 Words   |  4 PagesEthics in Healthcare Marketing Ethics in the health care industry are one of the most important cornerstones of patient care. Making ethical decisions, being vigilant in the lack of ethical decision making, and being proactive in the reporting and advancement of ethical practices are important factors for marketing professionals such as physicians and other health care professionals to be wary of. Conduct by pharmaceutical representatives and ethical practices in the marketing of pharmaceutical

Understanding Social Problems

Question: Estimate what a family of four (two parents, two young children) would have to pay annually for food, clothing, shelter, energy, and other necessities of life. What figure do you end up with? How does this sum of money compare with the official 2015 federal poverty line of $24,250 for a family of four? What are some consequences this family of four will face if they cannot earn enough to cover these expenses? The area you have to use is: Indianapolis ( the state: Indiana) Answer: Annual Expenses of a family of four people in Indiana: General expenses of a family four members are calculated monthly by considering the present market and then the final figure has been drawn by calculating the annual expenses with the help of the monthly figures in each type of expenses. Expenses Monthly Annually Food $ 2,000.00 $ 24,000.00 Clothing $ 500.00 $ 6,000.00 Shelter $ 900.00 $ 10,800.00 Energy $ 80.00 $ 960.00 Other $ 100.00 $ 1,200.00 Total $ 42,960.00 Table 1: Cost estimation (Source: Indianapolis, 2016) The annual expenses of the family have been calculated considering the standard living costs in Indiana and the final figure is $42,960.00 (Expatistan, cost of living comparisons, 2016). The official 2015 federal poverty line is $24,250 which is too less than the calculated figure. This fact is indicating that the people who have the income level near to the poverty level cannot enjoy the standard living of life in the selected state. More than 100 million people are living in the poverty level or near the poverty level having income of this range (Glasmeier Farrigan, 2013). Consequences if the family can not earn enough amount of money for covering the expenses: The family will not be able to meet the requirements if the standard living if they do not earn the enough amount of money. The first problem they may face is to reduce the costs of their living which may results in a drastic change of the lifestyle of the family members. They will not be able to get proper level of nutrition as the standard foods will be not available to them. They have to reduce the expenses of clothing and other living costs like energy sources. Social security level in terms of food, clothes and other requirements may not be easily achievable to the family (Rank, 2013). The above mentioned are the common problem they may face in their normal life. The expenses calculation has been done without considering the costs required to have the proper education and medical facilities to the family. The children of the family will not be able to have proper education for developing their future better. In case of any medical issue they have to depend on the government and social care organization. The income level of family will not be enough for supporting the family in standard medical facilities (Edelman, 2013). In case of having any issues with the maintenance of the house in which they are living, they may not be able to fulfill the requirement. In this case also, they have to depend on the government and social care organization for finding a shelter. After considering the overall consequences of the family due to the low income of the family, it can be concluded that the family may be highly dependent on the government facilities. In this situation, they may face another big issue as they are not at below poverty level. They will not be able to get all the facilities provided by the government for decreasing the poverty level. References: Edelman, P. (2013).So rich, so poor: Why it's so hard to end poverty in America. New Press. Expatistan, cost of living comparisons, (2016). Cost of Living in Indianapolis, Indiana, United States. Feb 2016 prices in Indianapolis, Indiana.. [online] Available at: https://www.expatistan.com/cost-of-living/indianapolis [Accessed 14 Feb. 2016]. Glasmeier, A. K., Farrigan, T. L. (2013). Poverty in America: Living wage calculator. Indianapolis, (2016). Cost of Living in Indianapolis. [online] Numbeo.com. Available at: https://www.numbeo.com/cost-of-living/city_result.jsp?country=United+Statescity=Indianapolis%2C+IN [Accessed 14 Feb. 2016]. Rank, M. R. (2013). Poverty in America is mainstream.The New York Times,2.

Breville Double Boiler Coffee Machine †Myassignmenthelp.Com

Question: Discuss About The Breville Double Boiler Coffee Machine? Answer: Introduction The purpose of producing the paper is to develop a marketing strategy report which can significantly highlight the targeting, positioning and the marketing mix for the Breville Double Boiler Coffee Machine". It is the key product which can attain huge market share and customer base by the means of effective marketing mix and brand positioning. The data has been gathered from various secondary resources which has a vital role in framing the marketing mix and marketing strategies, there were also analyzed certain issues in gathering the data such as confidentiality and privacy issues that restricted the easy access to relevant data (Gammoh, Koh and Okoroafo, 2011).In the present scenario, there is a much need of the Breville Double Boiler Coffee Machine" in both the household as well as in the restaurants and offices. And thus to meet the needs of the consumers, there is an extensive need for developing the marketing mix and marketing strategy for the product. Target segment Theone segment that is targeted to implement a marketing strategy is the psychographic segmentation. The psychographic segmentation is one the basis of the lifestyle of the individuals. The value, interest and attitude of the individuals help the marketers to classify the products and services into small groups. The psychographic segmentation is selected as the targeted segment because there are factors such as the demand for the Breville Double Boiler Coffee Machine" is depended upon the attitude and lifestyle of the people as they want to save their time as well as because of the various new and pioneering trends there is demand for the Breville Double Boiler Coffee Machine". Because of the changing lifestyles of the people there is less time with the individuals to manage the modern lifestyle they have a need of the Breville Double Boiler Coffee Machine" in managing their daily lives and routine (Solomon, 2014). It is considered as one of the best opportunity for sales because of the reason that with the changing lifestyles and shortage of time, the individuals have a need to purchase the Breville Double Boiler Coffee Machine" for having faster serving of coffee. The recommended marketing mix strategy for targeting this segment is by the means of social and digital marketing so that more and increased number of customer bases can be targeted (Wedel and Kamakura, 2012). Brand Positioning To position the brand of Breville Double Boiler Coffee Machine" in the market there is a need of brand positioning strategy which will be helpful in offering the brand a point of difference by the means of providing USP i.e. unique selling proposition. The brand positioning strategy which will be used by the brand will be differentiation and value positioning. The product has several innovative and pioneering technologies which offer the brand with benefits and advantages of differentiation and helps in effective positioning of the brand in the consumer market (Hassan and Craft, 2012).With the differentiation strategy, there is also value positioning by which the brand offers high value to its customers in comparison with the competitors products. The Breville Double Boiler Coffee Machine" offers value-priced and high quality products to the consumers for having a brand positioning in the market (Aaker, and Joachimsthaler, 2012).In the positioning map, Yellow shows Breville Double Bo iler Coffee Machine", Black is for Brewtus Espresso, Green is for premix team and coffee machine and blue is for La Cimbali Espresso Coffee Mchine. Positioning Map As per the positioning map, it has been analyzed that Breville Double Boiler Coffee Machine" stands at a very good position which shows that the quality is vet high and good position that explains that the prices are reasonable but the quality is very effective. PLC and the diffusion of innovation In the Product life cycle, the product Breville Double Boiler Coffee Machine" is at the growth stage as it has already established its presence in various regions and as per the growth stage, the consumers the brand will target will be the households, the organisations, small offices and also the various cafes and restaurants so that it can also attain more customer base and market share (Kapferer, 2012). Types of consumer products The product comes under the category of unsought products as these are the products that the consumers do not have knowledge about or gain knowledge but does not usually consider buying. Such products are purchased when there are specific needs and when the consumers have appropriate knowledge about these products. Therefore, Breville Double Boiler Coffee Machine is an unsought consumer product (Akaka and Alden, 2010). Product As the product is already have touched the growth stage in the PLC, thus, there is a need to have more innovations in the product design to effectively implement and communicate the brand positioning. The product offer will possess more pioneering and innovative technologies with less energy consumption. The unique selling proposition of the product will be its innovative technology but at comparatively low prices (Jain, 2013). Place The key place targeted by the product is Australia as there is an essential need for such machines in the offices as well as in the households and the restaurants. The channels require for effective distribution of the products can be both online selling as well as by the means of having promotions by the means of campaigns so that there can be increase distribution and sales of the products by firstly informing people about the product (Hollensen, 2015). Promotion There will be an integrated marketing communication campaign that will help in promoting and advertising the brand in a more unified, consistent and clear manner. The message for the target customers in the campaign will be to have instant coffee in one go with unique flavors and taste (Armstrong, et al., 2015). To promote the product there will take use of three efficient promotional tools that comprises of: TV Commercial: To have strong brand positioning there will be taken use of the most strong channel i.e. the TV commercial so that more number of people can be targeted Sales Promotion: There will also be effective role of sales promotions tools in achieving strong bard positioning as the brand will provide free demonstration of the products and the Price Off offer to attract the customers by giving the customers some discount on the actual prices (Hassan and Craft 2012). Billboard: For attaining increased customer base and to have high promotions, there will be take use of the billboards for displaying the advertisement of the Breville Double Boiler Coffee Machine. It will result in enhanced publicity of the product (Khan, 2014). The reason behind choosing these particular promotional tools is that all these tools have an extended and strong coverage which can help the product to have rapid and effective marketing. All the three tools are highly diverse thus they will be able to target various markets and can capture diverse set of customers from various regions. These tools also assist in brand positioning as these tools helps in gaining strong market share which ultimately results in high market visibility and positioning of the brand (Varadarajan, 2010). Price For marketing the product there will be used penetration pricing as the brand positions itself through differentiation and value position by offering the product at comparatively low prices than the competitors. Thus to establish and position the brand the products are available at such prices which are affordable by the consumers (Kotler, 2012). Summary Table of Marketing Mix Mix Current what the Brand is doing now Recommendation Explain how your Recommendation will more-effectively support and communicate your Brand Positioning. Product Selling Breville Double Boiler Coffee Machine with similar technologies as of competitors To increase technology and have innovations in the product By taking use of innovative technologies and up gradations, there can be fetched attention of the new customers bases Place Some regions of Australia To cover entire Australia as well as some neighboring regions This will result in more sales and increased customer base with high visibility Promotion Using online platform and physical store and posters To take use of TV commercials, billboards and sales promotions These channels will give an extended coverage to the products which will result in fetching attention of the potential customers Price Selling at nominal prices To offer product at little low prices in comparison with the competitors This will help in fascinating increased customer base as more consumers will be able to purchase the product Conclusion From the report, it can be concluded that by having an effective and adequate implementation of the marketing mix there will be brand positioning to the set target market. It has been analyzed that the marketing mix is internally consistent as all the 4Ps are in consistence with the positioning of the product. The recommended marketing mix in context with rice will help the product to have higher market share throw low pricing. In terms of place and products, there will be increased sales in the other regions of Australia and with innovative technologies more number of consumers can be targeted. In terms of promotion, the billboards, TV commercial and sales promotion will help the product in achieving a more competitive advantage. The recommendations offered can be stated as both socially responsible as well as ethical as all the marketing mix recommendations are beneficial for the societies as comparatively the products are available at low prices. In respect with the aspect of corp orate social responsibility, the marketing mix recommendations must be implement in a way that it helps the society such as by offering free samples at some NGOs and by participating in social campaigns. There should also implement a corporate compliance programs so that all the activities are socially and ethically rights. To evaluate the overall performance of the marketing mix, there must be used triple bottom line reporting according to which there will be analysis of the performance on the basis of three major levels i.e. financial, environmental and social. If at all the levels, the product met the criteria, then are considered as ethically working (Hall, 2011). References Aaker, D.A. and Joachimsthaler, E., 2012.Brand leadership.Simon and Schuster. Akaka, M.A. and Alden, D.L., 2010. Global brand positioning and perceptions: International advertising and global consumer culture.International Journal of Advertising,29(1), pp.37-56. 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